Objectives of research plans:
- Bring new flavours in the market for the customers, and serve them a good quality pizza, and to satisfy our customers cravings,
- Cost structure, and
- Target Market.
Gather Data: I would go for the survery to check how many students/customers wants a pizza resturant near their campus, will check if i have any competitor in the market. Also give them a sample tastetest if our new pizza is a hit or not.